B2B SaaS Case Study: Tekmetric Auto Repair Shop Management System

How RedShift Strategists Positioned an Automotive SaaS Company To Lead Their Market

SaaS Positioning Results

#1 brand in the market

20X growth in website traffic over four years, including 10X over a concentrated 12-month stretch

Matched web traffic of next four competitors combined

Dominance over search rankings and traffic in the industry


The RedShift Strategists team has helped us establish ourselves as a thought leader in our industry. Their high quality content has shaped our brand voice to be both approachable and authoritative. We can always count on them for powerful and complete content writing no matter what campaign we are launching, or what goal we are looking to achieve. They helped us surpass our SEO goals, land publicity wins, become thought leaders in our industry, and move faster on our marketing initiatives. They’ve been by our side since we were just a small team. Since then, we have become a fast-growing breakaway leader in our market.

I highly recommend RedShift Strategists to any company looking to nurture business growth and become a leading brand.

Sunil Patel
Sunil Patel
Founder and CEO, Tekmetric Auto Repair Shop Management System


When we started with Tekmetric, they were an eight-person company headquartered upstairs at an auto repair shop. Today, they have gone through an equity fundraising round, brought on thousands of customers across the United States, and number more than one hundred employees spread across the United States.

Tekmetric is currently the leader in its market due largely to its ability to drive thought leadership and attention through its robust, targeted content.


Output Tactics

Researched for best traffic opportunities according to user needs

Created positioning strategy

Wrote core website content optimized to perform in search engines

Developed ongoing content for the company blog to dominate search traffic and continue to engage the client’s audience through social media

Tested and refined over time

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